The Art of the Sales Script: How to Be Authentic and Effective (Not a Robot)

Let’s be honest: nobody likes a telemarketer. We’ve all been on the receiving end of a call where the person on the other line sounds like they’re reading from a laminated sheet of paper, devoid of emotion and completely ignoring what we just said. In the world of high-ticket sales, that robotic approach is a […]

Salesperson or Closer? The Key Role for High-Value Sales

Salesperson or Closer? The Key Role for High-Value Sales When a business reaches a certain level of growth, the owner often faces a critical hiring decision: Do I need a traditional salesperson, or is it time to bring in a high-ticket closer? While both roles are about driving revenue, their methods, mindset, and effectiveness in […]